We are proud to announce that Keith Emmert has joined Prosidium Warranty & Capital (PWC) as our new Senior Account Executive. With over 23 years of experience in the automotive industry, including nearly a decade in retail and over 14 years in F&I income development, Keith brings an exceptional blend of dealership expertise and partner-facing leadership to our team.
Keith began his automotive career in retail, holding key positions such as Sales Manager, F&I Manager, and General Manager, before transitioning to the TPA side of the business. His most recent role as National Sales Director at IAAWG positioned him as a trusted leader in client acquisition, dealer group growth strategies, and high-impact coaching and development.
Keith is widely respected in the industry for his ability to cultivate meaningful partnerships, empower dealer teams, and drive measurable results. He’s also been featured as a guest speaker at the Ethical F&I Managers Conference, further highlighting his role as a thought leader in the field.
In his new role at PWC, Keith will focus on expanding our dealer network, growing our footprint with new dealer groups, and supporting the strategic development of our current partners. His depth of experience and commitment to value-based relationships make him an ideal fit for Prosidium’s mission of helping clients help their customers.
Please join us in welcoming Keith Emmert to the Prosidium family. We’re excited about the partnership-focused energy he brings and look forward to the positive impact he’ll have across our network.
About Prosidium Warranty & Capital
Prosidium Warranty & Capital, with offices in Washington, Arizona, and Mexico, is a leading international provider of automotive finance, insurance, and capital solutions, offering innovative financial products and services to Automotive, RV, and Powersports Dealers. Founded in 2009 by members from the OEM, Dealer, and Agency world, we believe that helping our clients help their customers is imperative. We help our clients help their customers, and together, we build trust.
